We believe in the magic of beads, the boldness of color, and the joy of being a little bit extra.
Our brand was born from a love for playful self-expression — starting humbly at a tiny desk with just a spool of wire, a box of glass beads, and a big imagination.
From these modest beginnings came our guiding light: a belief that small, beautiful things can make everyday life feel just a little more enchanted.
Whether it's a fruit-shaped earring,
a smiley-face charm necklace,
or a bracelet that tells your mood
better than words ever could — every piece is a celebration of the wonderfully weird and wildly colorful.
As our collection grows, so does our world:
From earrings and rings to necklace, and unexpected delights you didn’t know you needed (but definitely do).
Everything we make is designed to bring a pop of joy — whether you’re dressing up or just getting through Tuesday.
This is more than jewelry. It’s wearable happiness, one bead at a time.